The approach
Art direction and interaction design that make a site feel made, not assembled.
Templates get a site online; art direction is what makes it feel like someone decided it should look this way. We do the deciding, with AI handling the exploration.
Process & deliverables
- 01Set the art direction and reference frame
- 02Explore layout and interaction options at speed
- 03Design key screens and states by hand
- 04Hand off a system, not just static comps
- Art direction
- Key screen designs
- Interaction spec
- Design system handoff